The Mission

Simplify your life, 3X your productivity
and live your values

What is a Digital Minimalist?

A minimalist is someone who chooses to cut back on all the unnecessary, draining, cluttered mess in their lives and only keep what they need to feel good and enjoy life.

A digital minimalist is someone who chooses to cut back on all the tedious, time-wasting stuff online (unnecessary apps, social media, excessive email and messages) and have technology serve them – instead of being a slave to their devices. They still use technology but only in a way that increases their joy, productivity and meaning instead of wasting their time with mindless scrolling and checking.


Why Become A Digital Minimalist?


Double or triple your productivity

You’ll be amazed how much more high quality work you get done (and how much faster you can do it) when you’re not constantly distracted by unnecessary notifications and messages. By using the tools and methods of a digital minimalist, you can make technology work for you, instead of you being a slave to it.

Significantly improve your health, wellbeing and happiness.

When we spend too long on our screens, we’re less aware of the actual world around us or our bodies. By taking time off from the endless rat race online, you’ll have more time to pay attention to your body, your home and do the things that truly nourish you. This may be things like getting out into nature, taking baths, listening to music, going on vacation, spending quality time with your family, making healthy food from scratch, learning an instrument and all the other stuff that’s not been happening while your looking at your screen. Less screen time means more ‘me’ time.

Re-define your values and discover the meaning of your life.

When we’re too caught up in technology, we can forget what is really important to us. In the endless struggle to keep up with everything, we lose track of the purpose of our lives. By becoming a digital minimalist, you’ll create time and space to think your own thoughts, feel your own emotions and get back in touch with who you are, what’s really important to you and what kind of legacy you want to leave behind.


How to Become A
Digital Minimalist?

The 4 Stages Of Freedom


You’ve been lied to about technology and the online world by the media and big tech companies. The first step is to educate yourself about the problems of the online world and how it’s designed to get you trapped. 



Next, is to do a Digital Detox. By pulling the plug, you get to re-experience life without screens (how humans have lived for most of our existence) and come back in touch with your life, with the world.



Then, it’s time to re-assess your values, your purpose, your reason for being. By getting clear on who you are and what you want from life you can choose how much you want or need to use technology to have the life you love. You are in charge. It’s your life.

STEP 4: 

Lastly, you learn how to live as a digital minimalist. This means chopping back the tentacles that the online world has stuck to you and finding a new way of working and living that suits you, not the tech companies and people who are sucking the life force from you. This includes, de-cluttering your phone, inbox, social media and other aspects of your online life.



Our technology was initially intended to help us create a happier, more productive, and meaningful life doing what we love. In the early days of personal computers, people like Steve Jobs considered the computer to be a ‘bicycle for the mind’ – a tool to enhance our capacities and improve our lives and creative potential. Computers were meant to be our friends and trusted servants that allow us to extend our best intentions and make us happier and more productive.

However, along the way, the business models behind tech companies slowly changed so that the more you use their devices, or services, the more they get paid.

This change has given almost all tech companies – from the big guns like Google, Facebook, Amazon, Apple to the smaller players and app creators – a financial incentive to make us addicted and become slaves to their systems.

No longer is the primary goal of apps and devices to make our lives better but to get our attention. Whoever gets the most attention, gets the most money.

What this means is the software we use right now has been specifically designed to act like a slot machine or casino, keeping us coming back for more – while serving us less. Our devices have in effect become weaponized against us for the profit of the companies that provide them.

In an ironic twist of events, the ‘solution’ to our problems has itself become the problem. The masters have become the servants to their own tools. Instead of technology existing to serve our needs, we have become servants to its needs –  mindlessly checking, swiping, clicking from morning to evening. And each day that passes these companies get better and better at making us addicted. They watch us 24/7 and refine their strategies to addict us further, based on their relentless testing. All the while, we, the users (unpaid workers) are losing vast amounts of our time down the rabbit hole and enjoying our precious lives less.

The Good News: You Can Feel Great And Get More Done When You Become A Digital Minimalist

Digital Minimal is your guide to break free from the dark grip of these power-hungry, international corporations who seek to manipulate and addict you to their services –  so you can claim back your life and have them work for you.

Once you ‘wake up’ and see what is really going on behind the screen, you will no longer be enslaved by these manipulative services who offer cheap thrills and distraction, while mining your personal data and systematically creating more and more addictive content to keep you hooked.

Technology has the potential to be extremely useful – but only if it’s working for you.

You are about to discover how to cut the chains to harmful technology and break out of those ‘online casinos’ that has transfixed the world into a robotic trance. Instead of being a slave, you will discover how to have technology become your servant – the way it’s meant to be.

Get Ready For More Happiness, Wellbeing and Success

By breaking free from the countless traps and drains of the online world, you will feel happier and more in control of your life. You will more easily be able to relax and sleep well.

Your real life relationships with thrive. Your creative abilities will become supercharged. You’ll feel more calm, collected and in control of your life.

Welcome back to the Real

By taking this journey you’ll become a pioneer in freedom-based living.

Like Neo in the movie, The Matrix, you are breaking free from the system and discovering your full potential. Thank you for being here, and I look forward to seeing how your life gets better.
– Michael Mackintosh

Living is easy with eyes closed… misunderstanding all you see.
– John Lennon

Once we see beyond the charade, we can never go back.
– Steve Prussack